The subject of website design has come up in conversation a few times recently. Whilst searching on the net I came across this site:
The nice thing about this site is it bases its statements on research and rates the strength of the research that backs the statements. There’s very little you haven’t already heard, but it seems people are still making the same mistakes after all these years.
The things that stuck out for me were:
- Planning – Have an idea of what you are aiming for before you start. If you take a random approach to design and development you will get a random result. Make group decisions on the look and feel. Relying on one persons opinion will reduce the chances of have a site with mass appeal.
- Colours – Basic colour schemes rule. Black text on a white background may seem boring, but it’s easy to read, which is why just about every publication you will see uses it.
- Navigation – It should be simple and consistent. People need to understand where they are and where they came from!
- Layout – Use page layouts that are appealing to the eye. Jumbled pages don’t scan well and are generally very annoying.
For anyone still convinced, take a look at all the really big IT company websites and you’ll see most of very plain and simple:
Personally I find the whole design thing very difficult. I’m not very artistic and I don’t have a great eye for colours, but that may be my saving grace 🙂